Website security is important for every business that has an online presence. Whether you’re in ecommerce or electricals, holiday cottages or hedge funds, your website is one of your most important business assets. It’s your 24/7 shop front, and you need to make sure it’s secure and working at its best.
You wouldn’t leave your laptop behind when you leave a coffee shop, or your stockroom door wide open, so why would you take chances with website security?
If your site triggers a security warning in the web browser of the visiting user or worse, it infects a customer’s computer, that customer is going to tell all their friends and colleagues and thanks to social media perhaps even the wider world. Ouch!
And it’s not just your reputation that you have to worry about. If you have an ecommerce site, warnings and poor security will mean abandoned carts and lost customers. In a recent Symantec, online consumer study, 56 per cent of respondents go to a competitor’s website to complete their purchase and only 11 per cent go back to the first website after seeing a security warning (Symantec Online Consumer Study, March 2011).
But website security can be a daunting topic, full of jargon and unfathomable workings. To get to grips with the why and what of website security, Symantec created an easy to read ‘How-To Guide’ for everyone who wants to learn more about website security in the world famous ‘For Dummies’ style.
“Website Security For Dummies” is your guide to understanding the risks posed by unprotected websites, the value of using SSL certificates and the what-and-how of different types of SSL certificates. You will learn how to:
So relax, Symantec got you covered; soon you too will be an expert on website security.